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3112, 2014

How we approach SEO

By |December 31st, 2014|SEO, Services, WebSauce SEO Tools|Comments Off

How We Do SEO (Search Engine Optimization)

Since I’ve explained this about a bazillion times, and I’m getting sick of the sound of my own voice, I decided to write up this summary of WebSauce’s initial approach to a new SEO project.

First Step

Before engaging in any “optimization” at all, the first steps are to:

1. Pick meaningful keywords/phrases
2. See how you rank on them
3. See how your competitors rank on them
4. See whether your competitors are ranking on keywords/phrases that we didn’t include step 1.

We do not, and will not, take a job based on someone coming to us and saying “I […]

2212, 2014

Meteor FTW!

By |December 22nd, 2014|JavaScript, Meteor, WebSauce SEO Tools|0 Comments

What the Heck is Meteor?

From the Meteor Website

Meteor is an ultra-simple environment for building modern websites. What once took weeks, even with the best tools, now takes hours with Meteor.

That’s quite a claim!

1610, 2014

Why Does W3C Validation Matter?

By |October 16th, 2014|SEO, W3C Validation|0 Comments

The World Wide Web Consortium (w3c) maintains a standard that describes how web pages are to be coded to be “valid.”
An invalid web page has a few disadvantages:

There is no way to tell how much of your content Google, Bing, and Yahoo can actually read, so your search results are unpredictable
Different browsers (Internet Explorer, Firefox, Safari, Chrome) will have different ways of displaying your site; not necessarily as intended
Links may or may not go where they’re supposed to

A valid web page has a few (!) advantages:

Google, Bing, and Yahoo will be guaranteed to be able to read the content of […]